Niche RPM Tracker
Real RPM $8-20 · competition: medium
Every new tool release is a new video idea, most weeks. Tech advertisers pay premium CPMs because their customers buy tools. AI workflows for a specific profession is a low-competition sub-niche with high buyer intent and fast growth.
Monetisation angle: AI tools, cloud, electronics, gear
Typical content: tool comparison videos, tutorial walkthroughs, "best AI tools for [job]" roundups
| Competition | 5/10 |
| Monetisation route | Balanced |
| Production cost | 5/10 |
| Shelf life | 7/10 |
| Tier | Countries | CPM | RPM |
|---|---|---|---|
| Tier 1 | US, UK, Canada, Australia, Germany | $15-$50 | $8-$25 |
| Tier 2 | Western Europe, Japan, South Korea, UAE | $5-$15 | $2-$8 |
| Tier 3 | Most of Asia, Africa, Latin America | $0.50-$3 | $0.20-$1.50 |
RPM is what you receive per 1,000 views after YouTube's 55% cut, ad-blockers, and non-monetised views. Plan against RPM, not CPM — a niche advertising at $20 CPM typically lands $8–12 RPM once everything is subtracted.
Two things routinely break the maths:
Also see the Claims Lab for the difference between a niche that pays and a headline that does not.
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